

How many watts to light a store?
Here’s why it’s crucial to choose carefully
The lighting of a commercial establishment represents an element of basic importance for the effectiveness of the business: having an adequate lighting system means, in fact, being able to make the most of the products on display, putting potential customers in the best frame of mind to make a good purchase.
It should also always be kept in mind that if the customer feels truly satisfied, he or she will certainly be predisposed to make new purchases in the future as well: this is another reason why an adequate lighting system should be seen as a true long-term investment.
The perfect lighting design for your store
To be sure that you are making the best choice for the commercial establishment you wish to light, it is absolutely recommended that you rely on specialists in the field, and have an ad hoc lighting design prepared.
Indeed, it is not so easy to determine immediately how many watts and lumens are needed to succeed in achieving an optimal result in the room in question. In fact, only an “insider” is able to determine precisely what is the most suitable color rendering index if you want to use LED lighting for stores to illuminate the environment.
By relying on competent personnel, one can also be completely certain about how much one will actually have to face as a lighting expense.
Through the lighting design, one can study the watts and lumens really needed in the room.
Watts constitute the unit of measurement that establishes the real power of a lighting object, and on the basis of these it is possible to predict how much consumption will actually amount to, and thus, concretely, how much will be spent.
Lumens, on the other hand, represent the unit of measurement of luminous flux: in practice, thanks to them one can know with a certain margin of accuracy how intense the light emitted by the installed system will be.
Led lighting for commercial establishments
To achieve an optimal result using led lighting for commercial establishments, it is first of all essential to divide the room into three main rooms, each of which should be given different specific attention according to its function.
The storefront is the space that forms the business card of the store, the one that serves to attract potential customers, to convince them to come in and take a look at the products.
For shop windows, the best solution is undoubtedly adjustable spotlights and track spotlights, which can be moved according to the different needs that arise based on the various kinds of merchandise on display.
Next, the entrance: in this area, led lighting for stores is ideal, illuminating but without glare or being too invasive.
The ideal lighting is 150-watt LED spotlights, or less, depending on the actual size of the entrance.
The effect that should be created is to “take newcomers by the hand” and accompany them pleasantly to discover the products on display, encouraging the decision to turn a simple visit into a buying opportunity.
Lastly, the most important part of the store itself, namely the display room: which lighting points to choose, how many to install, and in which positions are data that cannot be established in advance according to predetermined rules: it depends a great deal on the conformation of the room and the kind of products offered.
This is why there are experts in the field of LED lighting for commercial establishments, whom you should trust to guide you in making the best choice.